Typography: Choosing the Right Typeface

When you look at a design it’s easy to tell right away if it looks good, but can you point out the elements in the design that make it look so good? With our love for design and expertise we know that typography is one of the most important element within design. Good typography communicates […]

Learn Typography

Typography is a very important element in graphic design. In fact, typography is used all around us on billboards, websites, newspapers, road signs, product packaging, magazines, clothing, automobiles, and the list can go on and on. The point is that if type is used everywhere as one of our primary ways to communicate with one […]

How to choose a typeface

Choosing the right typeface for your design can impact the overall look and feel of your piece. There are so many elements to consider that at times it can be overwhelming. Do not worry because the Urban Geko team has found some great examples and put together a few tips on how to choose the perfect […]

Typography Rules To Live By

We at Urban Geko deal with all aspects of graphic and web design; everything from ease of usability to SEO website design to visual hierarchy. One subject that our team of design professionals is especially skilled at is typography; something that can often be misused in everyday advertisements. Not sure what typography is? Watch this […]

Font? You Must Mean Typeface

Yesterday morning I switched on my car radio to NPR to hear the trailing sentences of the latest story, “…the overall branding will stay the same, this includes the colors and fonts.” I realized I had caught the very end of their discussion about the merger between United & Continental airlines. But the billion dollar […]

Ellen Lupton's Typography Oscars

As I was searching for inspiring new design magazines to follow I came across Print Magazine and a wonderful article by my idol Ellen Lupton. I first fell in love with her work when I was in college and was assigned to read Thinking with Type: A Critical Guide for Designers, Writers, Editors & Students. […]

I Saw Your Font On TV!

It appears that NBC may be in a bit of hot water. Fonts that were used to promote Saturday Night Live, The Jay Leno Show, and Late Night With Jimmy Fallon have been used without proper licensing, according to typographic design firm, Font Bureau.

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